My name’s Zera as Zeradine well! Geraldine. Fascinated since childhood by nature and creation, it is only natural that I turn to art studies. The result of been a Graphic designer brought out my creativity, my rigor, and aesthetic sense, but I missed the free gesture that the brush offers and the clean and fresh air of nature. Self-taught in screen printing and then floral therapy entered my life, which taught me the feel, and the touch of natural material.
The impression of nature and creativity! Close to the earth and flowers, Zera’s workshop creates inspired by nature. The creations of Zera’s workshop are hand-printed in silkscreen with eco-friendly and solvent-free inks on noble and sustainable materials, each product is unique and showcases craftsmanship. Let nature express itself, its curves, its perfect geometry, what the earth has to teach us, here is the philosophy of Zera’s workshop.
A mixture of experiments of creative techniques “ATELIER” and myself finally complete and rediscovered “ZERA”, creates the ATELIER OF ZERA. My values are the link with others, a way to pass them through my products and the pleasure of helping people to find themselves in creation, to reconnect with oneself through nature and flowers.
Through my objects, I wish to encourage change by choosing noble materials that are environmentally friendly as possible. I also want to convey the impulse of a world without waste, a way of life that I myself have adopted. Combine the elegance and precision required by graphic designer work with intuition, listening in resonance with Nature.